Institutions have lots of data, but much of it is locked in access and use habits that better support compliance than on-demand, integrative insights. We work with college and university leaders to help them rapidly improve their institution's internal capabilities to support a culture of data-insightful decisions.
Our work spans institutional strategy, analysis to gain internal support for change, IT systems, campus-wide uses of CRM, incentives in budgetary models, and the interdependence of these to be effective. We help your team design analytics dashboards to support program, school, and campus-level data for timely insights. We help organizations plan and implement holistic changes to achieve results.
We are a group of experienced university leaders, faculty, and advisors who have traveled this journey and the many complexities of cultural change in the academy. The journey involves questions, aspirations, unlocking and blending institutional data, and (when needed) enriching it with relevant marketing research. We help leaders shape both the technical and organizational capabilities to create a culture for data-insightful decisions.
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